Content-marketing-sales-collateral PNR: This former marketing starring Joe Pulizzi and Robert Rose can be found on iTunes and Stitcher. China phone number In this episode, Robert and I demystify a blog post that insists that content marketing doesn’t exist. China phone number We also discuss content jobs that could be lost to machine learning and review Enterprise’s launch of “sales media posing as a digital magazine.” The accolades and accolades include Kendall Jenner’s Instagram supremacy and PewDiePie’s lucrative publicity stunt, then we end with an example of the week from Constant Contact.
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Podcasts, we’d love for you to rate them or post a review on iTunes. 1. Content Marketing in the China phone number News Is Content Marketing Failing For B2-B Businesses? In a recent blog post, UK-based B2B marketer Heidi Taylor challenges the idea that content marketing is emerging from the “trough of disillusionment,” as claimed by the China phone number CMI Benchmarks, Budgets, and Trends 2017 study. While we appreciate her perspective — and even agree with some of her points — we think she’s redistributing the facts to fit the narrative she wants to create. We respond by expressing our concerns about some of the faulty correlations and conflicting conclusions she has drawn.